Building Formula: Choosing the name – Vítor Norton

Going beyond translating a website

So a client had made one little challenge to me, put his website in English, Portuguese and Spanish. Easy peace. For sure make this is pretty simple, and I had been doing that for a couple of year, websites with more than one language: I have some experience with that, so why did I doubt […]

Developer note: the difference of v2.1705.188 to v2.1705.189

Hey my people, Saturday I released one new version of Formula – Universal Code Editor, with incredible fixed for bugs that was annoying a lot of people, like saving files with only one line. And besides that, now it has a privacy policy, as I understand that this is a product that is growing up […]

Released Formula v2.1705.189 – see what’s new

I’m glad to announce that today, I’m releasing a new version of Formula, with amazing new fixes. And before that I had to say something, about Dark Mode: I’m receiving  a lot of great feedback about it, and I do love the dark mode (if you haven’t seem, I’m building one Edge extension to transform […]

Released Formula v2.1.167 – see what’s new

Happy new year! And to help you have an amazing year, let’s start with an update to Formula – Universal Code Editor, today the app was revamped, and here is what’s new: #New: Added Swift and Visual Basic Support #Improved: Navigation when ading new files (Next and back buttons now is going to be hidden). #Improved: […]

Let’s create a dark web with True Dark Mode for Edge

It doesn’t matter of your Windows is in dark mode or in the light mode. The websites you visit aren’t, so this Microsoft Edge extension is about to change it. When enabled, this extension will put your favorite web site in the dark mode! So don’t forget to put Windows and Edge in Dark Mode. […]

Answering feedback #01: Formula v2.0.144

A couple of day ago, I received a feedback sent from the built-in feedback feature on Formula. The user sent me 5 points of feedback, and like I always do, I answer all of them. But, for now on, I’m going to share some of my answers of these feedbacks. Here is a close look at […]

Building Formula: Choosing the name

Last week I released a new app: Formula – Universal Code Editor. And different of any app I made so far, this is complex, and not easy to develop. So thinking in all the process of building it I decide to make a series of “Building Formula” to speak the whole process of building it. And I’m going to start saying how I choose the name

Well, I actually didn’t choose the name. When I’m working in a new project I pick a codename, for this project in specific I choose Quebec. How this works? Easy, for projects that is simple and it is a kind of tool I choose names from cities in France (like project Nice, aka Random 42, or project Lyon, aka Time Calculator), for fun projects and entertainment I pick cities in United States (like the Las Vegas, aka the old #TrueOrDare). And now Project Quebec (Canada) for complex tools.

I like to work with code names because I’m not attached to the name of the product, meaning that I can change the name of the app easily, just in one line. Or that I do not have to wait until I have a name to start code it. The name is the last thing I do in my projects. And to choose the Formula name, I went to Twitter nation!

I’m not good in creating names. For me I would release it calling it Quebec, but I do know that this isn’t good for marketing and for the product. So I simple asked my followers on Twitter, what name should I use. They send me all sort of names: Code X, IDE CODE,  Code Master, Codz, Codez and a lot of others.

I was already thinking in use the name IDEA, but it is already used for the IntelliJ (Java IDE). Without Twitter I would release with that name. Thanks @julihermes for the heads up. And them, I saw myself surrounded of many possible choices, my favorite so far was Code Boss. But a lot of good ones. I decided to make a Quiz in Twitter with Code Boss, IDEa, Formula and Code X. 37 votes later, [notranslate]Code X[/notranslate] was in the first place, Formula in second.

During these quiz @julihermes send me another suggestion: Universal Editor. Well, this is an awesome name.

So I pick up the suggestion of @LaurenteEnoque and @julihermes and built the “Formula – Universal Code Editor”.

Well, I know I cheat it, and didn’t pick the must vote in the quiz, but Code X wasn’t passing the feeling. Wasn’t expressing what the Formula is. And that’s how I choose the name. I’m considering in use this same method to look for new names, so stay tuned in my Twitter (@vt_norton) for any news and in my Instagram (@vt_norton) account that I submitted a lot of ‘screenshots’ of the project before any other place.


Vítor Norton

I don't dream, I do a lot of things. I'm a Windows and web developer, I have the Windows Insider MVP award (previously the Microsoft MVP: Windows Experience). I have one company (B-WEB) and a startup (M!xer). I'm a writer, a coder, an artist, magician and a creator.